2nd week on Creative Media Technology (Day 8)

3. QR code- Location based narrative
Screen Shot 2013-06-15 at 11.12.08 PM

What is a QR Code?
QR or Quick Response Codes are a type of 2D barcode that can be read using smartphones and dedicated QR reading devices, that link directly to text, emails, websites, phone numbers and more! 

How it is formed?
The matrix setup of the QR code allows for information to be read from both sides of the barcode (vertically and horizontally). Therefore, a QR code allows for more information to be given in a smaller amount of space then a regular barcode. Find out more details at http://www.howstuffworks.com/innovation/repurposed-inventions/2d-barcodes1.htm.

2-d-barcode-diagram-a-gifWhat are its features?2Find out more at 26 Creative Ways to Use QR CodesWTF QR CODES & Guerrilla Innovation.com.

Task 4: QR code narrative
What we do?
We need to create a series of a minimum of 5 QR codes that is located or plays throughout and around the Redmonds Building. We next come out with an idea to ask user to follow some simple Math calculations like counting for number of footsteps. It is a mini navigation game starts from the entrance and ends at the front door of our classroom 137. The user can opt for two paths to play this game, either follow the down path or up path.

What I do?
For my own research purpose, I also created a series of 6 QR codes to engage user to relax at a place or to have some fun & entertainment. This is a cross-media platform which involve YouTube video, website, FB page, animated images.
QR compose

Reflection after the activity
It is good to create a series of QR code to tell story to interact with spaces around us. Story presented include find out murderer, haunted toilet, treasure hunt, game & so on. The comment from the lecturers about my work is to enhance for the navigation and linking the story from a location to another. I might use simple signage to show clearer pathway to the user. In addition, I can also give further explanation on the user gain or reward throughout the process. This will eventually draw out a stronger message which is to let user experience relaxation & have fun.

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